Small businesses have been hit hard by the COVID-19 pandemic, but some have managed to thrive despite the challenges. Here are seven small businesses that are currently trending and making waves in their respective industries.

Plant-Based Foods

Plant-based food products have been on the rise for several years, but the COVID-19 pandemic has accelerated the trend. As more people become health-conscious and environmentally aware, plant-based products have become increasingly popular. such as Beyond Meat, Impossible Foods, and The Herbivorous Butcher are leading the way in this trend, offering plant-based burgers, sausages, and other meat substitutes that taste just like the real thing.

Online Fitness

The pandemic has forced many people to work out from home, and online fitness businesses have seen a surge in demand. like Peloton, Mirror, and Tonal offer at-home workout equipment and personalized training programs. These businesses have capitalized on the trend of people wanting to stay fit and healthy in the comfort of their own homes.

Subscription Boxes

Subscription boxes have become a popular way for to generate recurring revenue. Businesses such as Birchbox, Dollar Shave Club, and Blue Apron offer monthly subscription boxes with curated products and services. These boxes offer convenience, personalization, and an element of surprise, making them a hit with customers.

Sustainable Fashion

Sustainable fashion has become a hot topic in recent years, as more people become aware of the negative impact of fast fashion on the environment. such as Reformation, Everlane, and Patagonia are leading the way in sustainable fashion, offering ethical and eco-friendly clothing and accessories.

Virtual Events

The pandemic has forced many businesses to pivot to virtual events, and have been quick to adapt. Virtual events such as webinars, conferences, and concerts have become a popular way for businesses to connect with customers and generate revenue. Small businesses like Zoom, Eventbrite, and Hopin are leading the way in this trend, offering innovative virtual event solutions.

Home Improvement

With people spending more time at home, home improvement has become a popular trend. such as Home Depot, Lowe’s, and Ace Hardware are seeing an uptick in demand for home improvement products and services. These businesses are catering to the trend of people wanting to improve their living spaces and make them more comfortable and functional.

Mental Health Services

The pandemic has taken a toll on people’s mental health, and are stepping up to provide support. Businesses such as Talkspace, BetterHelp, and Calm offer online mental health services, including therapy, counseling, and meditation. These businesses are meeting the growing demand for mental health support in a convenient and accessible way.


In conclusion, are adapting to the challenges of the pandemic and finding innovative ways to meet the changing needs of their customers. From plant-based foods to virtual events, these seven small businesses are currently trending and making a name for themselves in their respective industries. As the business landscape continues to evolve, it will be interesting to see what other small businesses will emerge and thrive in the coming years.